The Loyalty Tax Is Real — And We Have the Data
We analyzed 85 operating lines of credit across Manitoba — from sole proprietors to mid-market manufacturers. Businesses banking at the same institution for 10+ years paid an average of 0.94% more than those who reviewed every three years. That's not a rounding error — on a $200K line, it's $1,880 per year that rewards the bank for your loyalty, not you. On Prairie Iron Fabrication's $810K facility, the gap was $10,125 annually. Their rate hadn't been revisited since they were a three-person shop.
Banks reward acquisition, not retention. The system isn't designed to optimize for your costs — it's designed to optimize for theirs. Our business banking advisory exists to close that gap with hard numbers, not guesswork.
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